Mkenya Kwanza

The Sustainable Development Goals Supported by this Program

  • SDG One: No Poverty
  • SDG Ten: Reduced Inequalities
  • SDG Sixteen: Peace, Justice and Strong Institutions


Let’s look at the last few elections that have made significant change in Kenya and the factors that could have motivated people to vote the way they did.

  • In 1992, Moi defeated Matiba, Kibaki and Oginga Odinga. This election was determined by the division of the opposition factions, therefore the motivation was both tribalism and regional loyalty. Voter turnout was 69.4%
  • In 1997, Kenyan’s voted based on their tribal affiliations, Kalenjins voted for Moi, Kikuyus Voted for Kibaki and Luos Voted for Raila. In this election, voters were motivated by pure tribal affiliations. Percentage voter turnout was 68.8%.
  • In 2002, Kenyans got tired and yearned for change. For a moment, we lay our ethnic loyalties and pride aside and took out KANU from power. In this election, the desire for change drove the agenda of the election. Percentage Voter turnout was 57%.
  • In 2007, bad things would happen. The yearning for change and tribal perceptions gave out the worst mix of what politics became and revealed the ugly nature of human animosity. National Percentage Voter turnout was 69%.
  • In 2013 and 2017, tribalism or tribal pride and misplaced anger against the west motivated misinformed voters to go to the ballot. National Percentage Voter turnout was 78% but the repeat election was under 34%.


In all these considerations, certain things become clear.  Kenyans are motivated by certain things to go to the ballot. And they include

  • Tribalism
  • Voter Bribery
  • The desire for change
  • To some extent, but not so much, the occasionally misplaced dislike for the western democracies.

But should these be the factors that motivate the Kenyan Youthful Voter to go to the ballot? Voter apathy is one of the biggest hurdles to change in public policy and change in proper leadership for a country. In Kenya, Voter apathy and psychological loss of the will to fight for a better country and a better society is the reason politicians get away with really terrible deeds and no one, except the few “activists”, raises a voice, and even if they do, it’s just a short period time and then fades back into oblivion.

The biggest hurdle to better public policy is a people that think they cannot change the system and so they resign to just being victims. To change Kenya, voter apathy must be eradicated and the regular citizens must wake up and fight for a better country and a better future.

According to the rumored new coalition agreements being made now, 2022 will mostly be about ideas and class differences, not the factors mentioned above. What is it then that will get Young people out to vote? What genuine reasons can we come up with that can motivate young people to come to the ballot and vote to change leadership?


Mkenya Kwanza is a Voter mobilization and Voter Civic Education Campaign whose aim is to pursues the following.

  • Help voters understand the basics of public policy and governance and their role in creating change.
  • Encourage Voters, especially the youth voters, to register and Vote for the right reasons with the right motivations.

 This is done by engaging the public with the following messages to create a mindset of populist revolution or change in political leadership. The messages include;

  1. We share a common bond, with common struggles and common challenges.
  2. Political leaders take advantage of us, the regular citizenry, because we lack knowledge on what goes on in governance and to an extent don’t care.
  3. We have left politics and public policy to politicians and that has led us to where we are today.
  4. Tribalism will not help us but continue to give perennial politicians an advantage to continue getting back to their positions and looting.
  5. Receiving bribes from a politician is the beginning of bad governance. If a politician bribes voters and wins, it means they will grab public resources to recoup their losses and gather enough resources to bribe voters in the next election, extending the lifeline of corruption and creating a culture of impunity.
  6. We should scrutinize who we vote for, look at both their academic and practical leadership experiences.
  7. To some extent, but not so much, the occasionally misplaced dislike for the western democracies.
  8. Voting is a citizen’s right and not a privilege, we must make sure to register, vote and then work with legislated authorities to safeguard our votes.
  9. Our Vote is literally our lives, if we want a better life as Citizens, we must choose to vote and vote right.


  • Creating Popular Social Media Pages with Social Media Ads
  • Local Community Mobilization and Training (details)
  • The live Broadcast Town hall forum on shared values and issues of concern (details)
  • Local Popular Radio Show personality interviews
  • Open field music concert
  • Creating branded promotional material.
  • Creating audio visual messages targeting the youth. This include short but impacting entertaining social media messages and a documentary encouraging voter registration and voter turn-out.
  • Designing Voteller: An artificially intelligent electronic voter platform that transfers Kenya into complete paperless electronic voting, with a social media aspect to it. Accessible only to registered voters.


  1. Behavior change in personal responsibility and accountability towards self and towards society.
  2. A more educated and informed public participating in proper governance at the local level. Change of the culture of disillusionment towards the fight for democracy and proper election.
  3. A Youth that will be ready to vote and fight for change
  4. A Youth that can be able to discern and choose better leaders.
  5. More registered voters.


Data collection which involve

  1. The number of trained participants
  2. Viewership of the Forum in various media Channel particularly the Inaugural TV Channel
  3. Surveys
  4. The increased number of Young people that register to vote and get ready for the 2022 elections.
  5. Emails and Responses from the Public
  6. Social Media Pages with #MkenyaKwanza
  7. Periodical release of research findings on the Impact of MKENYA KWANZA to program sponsoring partners.


Impactnet Africa developed the concept paper after discovering, researching and determining that there’s need to come up with local community based and media partnered mechanism to encourage young people to register, vote and fight for change.

Impactnet Africa intends to partner with various community based organizations for the purposes of mobilization and creating awareness among the locals on our program and campaigning for the Kenyan population to massively register and vote. We work with small Community based organizations that work in specific counties where the program is implemented.

The first four counties where CBO’s are to be involved for the Pilot project include the most corrupt counties in Kenya. We begin with four counties that will implement the pilot face of the forums before analysis is done on the platform’s viability, capability and Impact. These include Nairobi, Nakuru, Mombasa, Uasin Gishu, Kisumu and Machakos and Kitui.


We need inaugural resources to help jump-start this program. It is a pilot program that needs support from various stakeholders. The partnership with the Elections in Kenya Program of the Department of State could really help with mentorship and the initial funding to ensure the idea gets stable and contributes a lot of efforts towards getting the youth to vote MKENYA KWANZA is a not-for-profit program.


All the activities will run for a period of 7 months, (one month per county), the period running between July 2020 2019 to February 2021, with an aim to get the highest level of citizen and stake holder participation. After the seven months, a research report on the effectiveness of the program will be presented to funding partner agencies and stake holders of the program to see if it’s worth a continuation. And then if the pilot phase goes well, we proceed on for the next four years to tackle all the 47 counties, and then repeat the process again until we get the highest number of the youth and anyone else over 18 years old to register and get ready to vote.

KINDLY NOTE: All  Integrated, global online platforms mentioned on this site and those that are yet to be revealed inside Olives Media or ImpactLab are creations of Olives Media and ImpactLab and as such are copyrighted and patented protocols subject to copyright and patenting laws of the United States, the Republic of Kenya and world trade organization. Copying or Licensing of the same technological protocols without the express permission of Olives Media or ImpactLab will lead to prosecution.